How to Recession-Proof Your Small Business

When it comes to recessions, it’s really a matter of when–not if–another one is coming. Small businesses are particularly vulnerable to the ebbs and flows of the economy, so it’s important for those running small businesses to always be thinking about how they can solidify their business enough to sustain through an economic downturn. Here are a few strategies that small business owners may want to consider adopting in order to recession-proof their ventures. 

Customer Story: Mortgage Agent Julie Sheremeto

For this customer story, we are highlighting mortgage agent Julie Sheremeto.  Since starting out as a self-employed agent three years ago, Julie has tried many different ways to stay connected with her clients. Read on to learn how she came to work with Gift Better Co. to build a more meaningful connection with her client base. 

Important Customer Touchpoints for Your Small Business

There are plenty of customer touchpoints that can impact your customer’s experience - before and after they engage with an actual person from your business. Below, we have listed a couple of these important customer touchpoints to help you deliver the best experience for your customers and prospects.